Press & Media: Culture Discovery

How a Founder's Transformation Revealed a Verifiable Shift in the Luxury Market.

Our company was built on a unique insight: affluent travelers are increasingly seeking authentic connection over amenities. This press room provides direct access to our leadership for commentary, the data that validates this market shift, and the story of the transformation that started it all.

Recent Media

Blue Travel Magazine

Our Croatia Yacht Experience Makes Waves in European Travel Media

Culture Discovery Vacations' new Croatia cruises aboard a luxury 160-foot yacht were featured in Blue Travel, one of Portugal's leading travel magazines. Known for showcasing premium travel experiences to European audiences, Blue Travel highlighted our intimate yacht cruising experience along Croatia's stunning Dalmatian coast. Link below in Portuguese. Download English PDF

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Investopedia

Luxury Travelers Prefer Spending Thousands on Authentic Nonna's Kitchen Over Lavish Hotel Suites

Major financial publication analyzes Kovnick's "anti-luxury" concept and its industry impact. Features his transformation from 5-star hotel guest to advocate for soul-discovery experiences. Cites Culture Discovery's **60% decline in Michelin-starred dining requests** as evidence of travelers seeking authentic connection over branded luxury.

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World Food Travel Association

The Anti-Luxury Revolution: Why $2,000 Suite Guests Choose Village Kitchens

Leading trade association validates Kovnick's framework, highlighting his unique credibility as someone who chose authenticity after experiencing both luxury hotels and village simplicity. Notes Culture Discovery's **31% repeat guest rate versus 8% industry standard**.

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Official Press Releases

Oct 16, 2025

Culture Discovery Vacations Wins Travel Weekly Magellan Gold Award for Customer Service Excellence

Culture Discovery Vacations has been awarded Gold in Travel Weekly's Magellan Awards in the newly created Service category, recognizing the company's unprecedented approach to customer relationships during the COVID-19 pandemic and beyond.

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Aug 25, 2025

Culture Discovery Vacations Expands to South America as Travelers Abandon Instagram Tourism

Company launches Argentina & Uruguay programs with alumni-only access, signaling industry shift toward authentic cultural immersion.

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Aug 15, 2025

Culture Discovery Vacations Entered for Magellan's Best Tour Operator Service Award

Boutique travel company considered for exceptional service excellence in authentic cultural immersion experiences.

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May 31, 2025

Culture Discovery Vacations Launches Ultra-Small-Ship Cruises in Croatia

Company expands Croatia operations with intimate 28-guest cruises, bringing immersive cultural philosophy to small ship cruising.

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Apr 08, 2025

Culture Discovery Vacations Launches Direct Operations in Madrid, Spain

Spain becomes company's fourth destination country, joining Italy, Portugal, and Croatia in offering authentic cultural immersion tours.

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Meet Our Leadership Team

Michael Kovnick

Michael Kovnick

Founder & CEO

The visionary behind the "anti-luxury" philosophy and the brand's primary spokesperson on business transformation.

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Paola Kovnick

Paola Kovnick

Co-Founder & CFO

The strategic financial architect who has guided the company to sustainable, debt-free growth from its inception.

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Daniele Pintaudi

Daniele Pintaudi

COO

The operational expert ensuring the authentic vision is executed with excellence across all six countries.

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Marta Marques

Marta Marques

CSO

The strategic expert driving B2B partnerships.

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Media Contact

Michael Kovnick, CEO

Email: press@culturediscovery.com

Available for interviews, speaking engagements, and expert commentary on travel industry trends.